The Development Consortium (DC), a non-profit organization registered in India, is committed to collaborating with young people and vulnerable communities throughout the country. Their mission is to empower individuals to overcome challenges related to health, education, rights, abuse, and injustice. At the foundation of their existence is the conviction that the improvement of humanity's future relies on the ability to drive positive change.
The wordmark serves as the foundational element of our visual identity. Within it, we have carefully extracted a subtle yet distinctive graphic element, encapsulating the letters "D" and "C." This graphic element is thoughtfully integrated into the overall design to create a cohesive and recognizable brand identity.
By incorporating this unique graphic element, we've developed layouts that seamlessly come together, forming a visual language that sets DC apart from other brands. The design is both simple and memorable, allowing for immediate recognition. This graphic element not only symbolizes the brand but also showcases its adaptability and expansiveness across various applications and contexts.